VR 360° Video and Animation Production

June 15, 2016 / Uncategorized / 1 Comment

This year has seen a huge increase in the use of 360° VR video, from promotional ads to tour videos. As 360° video is growing in popularity with support from Youtube and Facebook for the medium, we’ve recently completed a number of 360° productions to stay on top of the trend. It’s been a steep learning curve so far to get prepared for these shoots, but we have now accumulated enough experience and knowledge to really pursue this method as a service we can provide.

We are currently working with six GoPro Hero4 Blacks in the 360 rig configuration and stitching the video with Autopano Video Pro. Since it’s early iterations, Autopano has seen some great improvements (especially in stitching 2.7k footage)  along the way and works very well now as a professional stitching software.

We had the absolute of working on our first official VR project by teaming up with the legendary Youri Zoon as well as our own home grown hero Ryan Coote, made for an amazing few days shooting on the Wild Atlantic Way. A huge thank you to the project Sponsor LifeProof and to who ever gave us the amazing weather window!

We are always trying to come up with new ideas and have experimented with different transitions for VR 360 video. Below is one of them which introduces a nice rythem to 360 footage which having harsh cuts within the video

As well as 360 Video, we’ve been exploring the realm of 360 VR animation. We have yet to apply this to an actual production for this style of animation but it offers some fantastic possibilities for story telling. The following were mainly created within After Effects using various plugins including VideoCopilots Element 3D and Mettle VR. Blender 3D was used in any 3D model creation.

Showreel 2015

October 7, 2015 / Animation, Film, Film / Video / 0 Comments

We’re REEEEALLLY excited to bring you the Dog Day Media Showreel in all its glory! A compilation of the best clips from the past four years.
Looking back on the on it all, the work, the clients and the experience, its been a lot of fun. Thanks to everyone for making it possible

Enjoy the reel!

Dog Day Media | Showreel from Dog Day Media on Vimeo.

Big shout out to Chris who designed the Sgt.Pepper style thumbnail!

Music: Disclosure – You & me feat. Eliza Doolittle (Flume Remix)

Welcome Chris

June 2, 2015 / Daily / 0 Comments

Welcome Chris Buckley the newest member of the Dog Day team! (You know its official since we gave him his own cards). Chris will be handling all your filming and editing needs as well as overseeing our new web design service!

ChriiiissHere’s the first two sites: Marine Apps , Macroom Buffalo Cheese

Solitary Monkey

July 15, 2014 / Film / Video, Fun / 0 Comments


So it’s been two weeks since we uploaded Solitary Monkey. What a crazy turn of events!

The basic story behind it is that we were hired to go to Fota Wildlife Park to film a tiger and to create a cinema advert for their marketing campaign. Well we did that. But while we were there, Eoin spotted this monkey. He described it a “Solitary” and began to film him for a few minutes.

Then, back in the office, without us even noticing, he spent the next hour editing this masterpiece. Even going outside to record the voiceover so we wouldn’t catch what he was up to. Then came the mutter across the studio….”lads, I think i’ve made something good here, have a watch”. Well we were in stitches! It was a perfect re-hash, pisstake, of those old french films, while at the same time being quite cute.

Next step: Get that on YouTube! We chucked it on and posted in on our Facebook as a little video for our fans. But then Alex decided the world needed to see this. So he uploaded it to reddit – “the front page of the internet”. What then followed was crazy. It just kept on shooting up the ladder. Getting bumps up and great comments. It reached the top place in Reddit’s video section, and 3rd in the overall home page!

This was big, and resulted in more local, Irish media outlets picking it up. It featured on the home page of Joe.ie and also on some radio stations.

It’s easy to say, this is the biggest, most successful video we have produced to date. Smashing all the views and attention Ballymaloe & Mrs Doubtfire got. It just goes to show, you can spend months planning a video, but you get five minutes with a monkey and it’ll be your biggest hit!

Solitary Monkey Press

Colour Correction | Holy Cow

I was doing post production work on the Holy Cow video we did recently and as always, I was amazed at the colour correction you can achieve.

We were using a Phantom Miro slow motion camera. Due to the nature of slow motion, you need lots of light as the frame rate is so high. This is hard on a wide shot. So naturally, we got quite a poor, dark results which needed major colour correction. Your eyes get used to the footage you have, and it’s only when you fix the colour that you can see how poor it was previously.

I could toggle the colour effects on and off all day looking at the difference. So I made this little edit which shows as I turn the colour corrections back on, one after the other.

Original video seen here

Ballymaloe Lit Fest

May 20, 2014 / Film / Video

We were down in Ballymaloe for the weekend filming this years Lit Fest, and what a weekend it was. In their own words;  “The inaugural Ballymaloe Literary Festival of Food and Wine 2013 brought 8000 people onto the grounds of Ballymaloe House and Cookery School including national and international authors, chefs, foragers, educators, wine experts, gardeners, publishers, TV presenters, bloggers and journalists.”

Festival Highlights


One of the main highlights was foraging with René Redzepi. It was just so cool walk around the beautiful Ballymaloe gardens on such a sunny day as René brought us around, picking plants and herbs along the way. The guy has won ‘Best Restaurant in the World’ four times. He seemed to really enjoy himself too!

rene tweet


The other main highlight was getting to film in the kitchen with Yotam Ottolenghi and his head chef, Sami Tamini. They were cooking for one of the sell out evening meals. We were up close capturing every detail of the amazing food. Even though they were cooking for close to 80 people, It was great to see how calm the kitchen was under Yotams guidance. The hard part was looking at all the food, smelling it, but not being able to eat it!


Yotam and Sami didn’t seem to batter an eyelid that we were in there filming. They were very accommodating and even turned the camera on us! seen in Yotam’s tweet bellow.

Screen Shot 2014-06-12 at 15.13.28

We had such a great time over the weekend and would love to go back as punters!


OtterBox Symmetry Series Video

May 8, 2014 / Film / Video / 0 Comments


Brief & Video Concept:

We were given a brief by OtterBox Ireland  (the marketing base for OtterBox in EMEA) to create brand and product exposure.

OtterBox are known for their expert protection and are front runners in the phone protection industry.  With the new Symmetry Series phone cases they wanted to add to that protection. They also want style. Now you don’t have to pick between a case that offers protection, or style. You can have both!

Our concept was to show off both style and protection

The style


We came up with the idea to drop a phone through different scenes depicting life and style. The phone would hit the floor, which in itself, displays the protective capabilities. A phone falls fast so unless you were to re-create the idea digitally, we needed to use a super slow motion camera. We had worked with the Phantom Miro before on our  Bursting With Colour – The Pavilion video , so we knew what we could achieve. We were able to slow 1 second of a falling phone into a minute of footage.

But the main issue was how to follow the phone as it fell. Quickly panning the camera down wouldn’t look good because as you pan down, the perspective of the phone and background would change. We needed a straight on shot with the camera falling in time with the phone. Enter Irial Kennedy! He’s an associate of the Dog Day Family and a brilliant engineer. He was behind the rigs on the Bursting With Colour and also Ballymaloe Space Project. He designed and built a 5 meter tall rig that would hold the Phantom Miro and drop it in time with the falling phone. Servo motors insured both the phone and camera were released at the same time.

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Test Filming:

otterbox fb

We decided to set up a test shoot day with the Phantom Miro, 2 weeks before our main shoot. Mock up backgrounds were built, but the main objective of the test shoot was to see how the camera and phone dropped in sync. So for a test shoot we were absolutely delighted! Once we watched the footage back it confirmed that the whole project was possible. The next 2 weeks now were about getting the phone to stay in the middle of the shot the whole way down and complete the backdrop design.


Shoot Day:

Then the big day! We had all hands on deck and the whole crew got involved. Plus some helping hands from photographer Ger Murphy and Huge Noonan. These images and video will give you an idea of the scale of the set and operation.

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Happy Star Wars day y’all!

May 4, 2014 / Uncategorized / 0 Comments

In celebration of Star Wars day this year we wanted to do something really special after we found an old toy in one of our sheds. The idea: a fully functional Millennium Falcon wall clock for our studio!

Armed with a few cheap clock parts, some Sugru, 3D printed numerals (courtesy of our good friend, Irial Kennedy) and a beloved childhood toy, it’s possible that this is the most boss clock ever made.

May the force be with you!

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It’s here, Venoo!

April 28, 2014 / Animation / 0 Comments

Look at the Dog Day crew there, having a laugh at the Venoo soft launch on Friday night! Venoo is an exciting new App which we were involved in. It’s sort of like a digital wallet/Facebook/Tinder combination.

The App was created by a group from Cork, Ireland, who saw a gap in the market for an App that combined a number of modern trends. The App allows it’s users to top up their account and pay for drinks at the bar just using the App. No cash! It also allows you to buy drinks for you and your mates at discount prices. Then the clever part…..there is a social media element to it too. Like Tinder, you can search for other people in the venue and connect with them. This opens up the gates for loads of fun interaction and flirting (you can buy that person you fancy a drink!)

So the Venoo gang got onto us to create an explainer animation as well as a tutorial animation. We really enjoyed working on the project because it is a fun product so our style of animation could be colourful and witty.

Sure just check out the animation and it’ll explain the rest!


Looky Looky, Google Glass

April 24, 2014 / Technology / 0 Comments

A set of Google Glasses just walked in the office and boy are they really cool!

Our friends at Wave Break Media got hold of a few sets to photograph and film for their stock footage library. Something like this doesn’t walk passed our office without us getting a look!

Can’t wait to see the full potential of the Google Glasses. Maybe Dog Day can create a use for them someday? Some live animation compositing over real objects could be cool….Watch this space!