About This Project

SuperValu In-Store Screens

Working with SuperValu since 2015, we have become experts in filming all aspects of food & products. Our shooting style is creative, fun & tasty!

This is a highlight reel for an In-Store video series. Each section of new SuperValu stores has a dedicated media screen which plays it’s accompanying video on loop.

SuperValu Suppliers

SuperValu pride themselves on their food network of suppliers. It’s important to showcase the people behind the food and the great produce we have here in Ireland.

John & Chris Fortune have been growing potatoes in the sunny south-east for 30 years. They say a good spud is nice and floury with good skin on it and that’s exactly what they offer. SuperValu, supporting local & Irish this summer.

SuperValu Signature tastes

Promoting SuperValu’s Signature Taste range of products and especially what was available over the easter period.

DDM Production Team

Director: Billy Cummings
Director of Photography: Billy Cummings
Camera Operator: Chris Buckley
1st A.C: Chris Buckley
Gaffer: Chris Buckley
Editor: Chris Buckley
Colour Grade: Chris Buckley

Additional Crew

Food Stylist: Kirsty Madden


Sony FS7
Sony FS5
Zeiss CP2 35mm
Zeiss CP2 50mm
Zeiss Batis 18mm
Canon 70-200
Rhino Slider